Sick of chasing social media trends or trying to “hack” the algorithm to make a sale?

Build stability in your business & get the email marketing strategy that’s helped me consistently generate $100,000+ annually.

Whether you’re just starting your business, or have been running it for years, this course will teach you the tactics to grow your email list, automate your marketing and turn interested subscribers into paying customers.

NETTA HAS BEEN FEATURED IN

Imagine this…

You've poured your heart and soul into building your business.

You have a fantastic product or service, but reaching the right people feels like a never-ending struggle.

Social media algorithms are unpredictable, and paid advertising can eat away at your budget.

You know email marketing could be the answer, but where do you even begin?

Maybe you haven't gotten around to building an email list yet.

Perhaps you started one, but it feels like a neglected corner of your marketing strategy.

Or maybe the thought of writing emails feels overwhelming, and the technical side of things makes your head spin.

I get it.

As a small business owner, you wear a million hats.

There just aren't enough hours in the day to tackle every aspect of marketing.

But here's the good news: you don't have to.

The Email Advantage course is designed specifically for busy entrepreneurs like you.

I’ll walk you through the entire email marketing journey, from building a targeted email list from scratch to crafting emails that resonate with your ideal audience.

I’ll even show you how to automate certain tasks (goodbye, late-night email blasts!), freeing up your time to focus on what matters most – running your business.

Here’s What Other Small Business Owners Are Saying…

  • Netta really walked me through processes so that I could understand why and how to make the necessary steps to market my business. She also provided insights helpful in others areas like managing and setting goals.

    Maria Hite, Skynn Nashville

  • The greatest value I've gained from my collaboration with Netta is the personalized and strategic approach she brings to my business. She's provided insights into marketing, client engagement, and the overall structure of my online business.

    Jarvis Hall, Real Elite Fitness

  • Netta has helped us identify out target audience and key tactics to help increase our revenue. She’s helped us think outside the box with the current offerings we already have.

    Maliyah Bass and Bari Segovia, Rolled 4 Ever Ice Cream

How It Works

01

Join The Waitlist.

Be the first to know when the course becomes available for purchase on July 18th!

02

Choose Your Payment Plan.

Once the cart opens, you’ll have the opportunity to pay upfront or split payment into 4 equal payment through Klarna or Affirm — allowing you to invest in your business now and pay later.

03

Work Through The Four Modules.

Use the comment section in each module to ask questions, connect with other The Email Advantage students, or get direct access to me and my team.

04

Set Your Emails on Autopilot.

Increase subscribers and drive sales easily — while you get back to doing the things you love.

What’s Inside The Email Advantage Course…

This email marketing course is your fast track to building a thriving email list and freeing up your time each week!

Learn how to nurture leads with valuable content, create irresistible offers, and re-engage past customers - all on autopilot.

  • This module introduces the basics of email marketing, covering essential concepts and tools needed to start a successful email campaign.

    Lessons include:

    • Understanding Email Marketing: An overview of email marketing and its significance.

    • Choosing the Right Email Marketing Platform: A guide to selecting the best platform for your needs.

    • Building and Managing Your Email List: Strategies for list building and maintenance.

    • Email Marketing Regulations: An overview of legal compliance.

  • Dive into the art of crafting engaging and effective email content that resonates with your audience.

    Lessons include:

    • Crafting Compelling Subject Lines: Techniques to increase open rates.

    • The Anatomy of a Successful Email: Breaking down the components of an effective email.

    • Visuals in Emails: Using images and design to enhance your message.

    • A/B Testing: How to test and refine your emails for better performance.

  • This module covers advanced strategies to enhance engagement and conversion rates through targeted and personalized email campaigns.

    Lessons include:

    • Segmentation and Personalization: Tailoring your message to different audience segments.

    • Automated Email Funnels: Setting up automated emails for efficiency and effectiveness.

    • Integrating Email with Other Marketing Channels: How to create a cohesive marketing strategy.

    • Analyzing and Optimizing Your Campaigns: Understanding metrics and using data to improve.

  • Focused on businesses selling products/services online, this module teaches how to leverage email marketing to boost online sales and customer loyalty.

    Lessons include:

    • Creating Promotional Emails: Best practices for sales and promotional campaigns.

    • Cart Abandonment Strategies: How to recover lost sales through email.

    • Loyalty and Reward Programs: Using emails to foster customer loyalty.

    • Seasonal and Event-Based Campaigns: Crafting emails for holidays and special events.

By the End of This Course, You’ll…

Stop Feeling Lost: This course breaks down email marketing into easy-to-understand steps. You'll learn everything you need to launch emails that actually get results, even if you're a beginner.

Grow Your Fan Club: Learn how to attract the right kind of customers and build an email list full of people who love your business.

Write Emails People Want to Read: No more boring emails! You'll discover how to write catchy subject lines, create beautiful layouts, and craft messages that grab attention and get people excited.

Work Smarter, Not Harder: Learn how to automate your emails and send targeted messages to different groups of customers, saving you tons of time.

See What's Working: This course will show you how to track your results and understand what's working in your emails so that you can continually drive sales.

If you’re completely new to email marketing, you’re probably thinking…

Is email marketing even still relevant? Yes!

Doesn’t it take a really long time to build an email list? No!

If I’m not a great writer, will email marketing work for me? Absolutely!

Isn’t email marketing just spam? Not at all!

Will I annoy my customers? Not with the tactics I’ll teach you!

Is email marketing too technical for me? Nope & luckily you have me to show you the way!

And most importantly, is email marketing right for my business? It 100% is.

Email marketing is a goldmine for small businesses.

In fact, 64% of small businesses are already using it, and here's why you should too:

  • Email blows social media out of the water with a 42% conversion rate, meaning nearly half your subscribers become customers!

  • It's your personal connection to your customers - 88% of people check their email daily, often up to 5 times per day!

  • People are 3x more likely to make a purchase from email marketing compared to social media.

  • Abandoned cart email open rates average 50.5%, meaning those timely reminders you send actually DO bring customers back to complete their purchase.

  • 83% of customers are happy to share their emails for a more personalized experience.

  • And last but not least, 50% of people actually buy from marketing emails at least once a month.

Are you ready to really take your business to the next level?

Here Are The Facts About Email Marketing…

Are You Ready To…

🚀 Increase sales and revenue? Turn your email list into valuable customers.

🚀 Improve customer engagement? Build stronger relationships and brand loyalty.

🚀 Enhance brand awareness? Stay top-of-mind with your target audience.

🚀 Save time and gain resources? Learn efficient email marketing strategies that work.

🚀 Make data-driven decisions? Ditch the guesswork and spend more time on what works.

Then this course is for you.

FAQs

  • Everyone will get access to the course by 9 am CT on Monday, July 29th.

    Why are am I doing it this way instead of giving everyone immediate access? Well starting on a set date has advantages:

    Structured Learning: Progress through the course with others, fostering a supportive community (great for Q&A and discussions!).

    Focused Support: I can provide dedicated support during this timeframe with live sessions (if applicable) and a community of learners.

    Time Management Boost: The set start helps you plan and commit to learning.

    Don't worry, you'll receive clear instructions and pre-course resources to keep you engaged.

    I believe this structured approach leads to a more enriching learning experience for everyone!

  • Absolutely! Email marketing boasts a high return on investment (ROI) compared to other marketing channels. It allows for direct communication with your customers, fostering loyalty and driving sales.

  • Absolutely! The Email Advantage is designed for busy entrepreneurs. We offer bite-sized video lessons you can learn at your own pace, along with actionable strategies you can implement quickly. While email marketing may feel overwhelming now, it automates communication, saving you time in the long run.

  • Yes! The course focuses on user-friendly platforms and provides clear instructions. We'll guide you through choosing the right platform and walk you step-by-step through creating effective email campaigns.

  • This course teaches you list-building strategies to grow your audience organically. You'll learn how to capture leads through your website, social media, and other channels.

  • The course dives deep into crafting compelling subject lines and email content that resonates with your audience. You'll also learn A/B testing techniques to optimize your emails for better open rates.

  • The course offers general email marketing principles, but also includes a dedicated module on e-commerce email marketing great for anyone selling any product or service online. You'll learn strategies specifically tailored to maximizing sales and customer engagement within your industry.

  • Yes! The Email Advantage goes beyond the basics. You'll learn advanced techniques like segmentation, email automation, and data-driven analysis to refine your campaigns and boost their effectiveness.

  • The course comes with access to a supportive community of learners and direct access to me. You can ask questions, share experiences, and get ongoing guidance throughout your email marketing journey.

  • The course is designed for flexibility. You can learn at your own pace, with the video lessons being bite-sized and easily manageable for busy schedules.

  • While we can't guarantee specific results, The Email Advantage equips you with the knowledge and skills to create successful email marketing campaigns. Additionally there’s a 14-day money back guarantee. So, if the course isn’t right for you, you’ll receive a full refund within 14-days of purchase.

Meet your instructor

Hi, I’m Netta...

…and I’m your new, favorite marketing coach.

I'm really passionate about helping entrepreneurs grow. Why? Because I’ve been in your shoes.

I’m a serial entrepreneur who knows all about the late nights, imposter syndrome, declining faith in what you’re building, and confusion on why things just aren’t going how you planned.

That was until I cracked the code and turned my first company (a diversity consultancy platform called Minorities in Media Connect or Mimconnect) into a $500K+ revenue-generating machine with an email list of 10,000.

Not to mention, I had Fortune 500 companies dying to work with me. And, because of the impact I was making, I was named one of Adweek's Women Trailblazers, featured in Forbes and Fast Company, and had a McDonald's-sponsored television commercial. (Yes, I use the latter as my claim to fame.)

But in all seriousness, that’s the type of success that happens when you know your audience, market effectively, and build an irresistible product or service that truly drives the results your customers want and need.

In this course, I use my 10+ years of marketing experience and everything I've learned as a serial entrepreneur to break down the fundamentals of email marketing (without the jargon and techie-language) to help busy entrepreneurs like you understand how to use it to drive sales in your business.

So, if you're ready to stop throwing things at the wall, hoping they stick, I'm your person.

Let's grow your business together.

JOIN THE WAITLIST!

Still have Questions?